We were tasked to do a practice brand guideline this week and I went ahead and chose Fodder NI, a cafe and farm shop in the Finnebrogue Woods in Downpatrick. I chose this local shop because I’ve visited it during the Christmas holidays and enjoyed my time there. I feel as though this brand guideline I’ve done really captures this brands tone of voice and showcases their symbol and the font they chose to use on their brand, I personally think the font choice is excellent and it represents Fodder really well. Overall I enjoyed this exercise and it was interesting learning about Fodder. Now I’m looking forward to making my own brand guideline for my brand in the future

https://www.fodderni.com/

https://www.figma.com/proto/eJaMlbJ7ZmTWqnYMz5QYem/IXD103-TAP?page-id=536%3A2&type=design&node-id=536-4&viewport=324%2C414%2C0.25&t=UnC9MeweQZfoyBzE-1&scaling=contain&mode=design